

PROJECT BRIEF
Deliverables:
Logo Design
Visual Language
Corporate Stationery
Website Design
Social Media Artwork
To elevate and align the current branding of Financial Junction Investments with three core element concepts in a visually compelling way that tells the brand story and highlights the underlying conceptual thinking. The goal is to embody the gravitas of a 20-year legacy as an international financial services provider while focusing on a customer-centric approach that simplifies and supports clients on their journey to wealth and financial freedom.
Key Branding Elements
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Bronze
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Represents pliability, adaptability, and the dynamic nature of wealth management.
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Reflects the ability to tailor financial solutions to meet individual client needs.
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Marble
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Symbolizes a solid foundation and enduring stability.
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Represents the strength and reliability of Financial Junction Investments’ legacy.
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Leather
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Evokes a sense of opulence, luxury, and security.
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Suggests sophistication and an elevated customer experience.
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MOODBOARD AND COLOUR PALETTE


LOGO AND BRAND DEVELOPMENT



WEBSITE DESIGN

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